09 July 2012 - Ninety-seven percent of Americans over-estimate the cost of installing solar panels on their homes, while eight in 10 say they would embrace solar power if only it didn’t cost so much, a recent, nationwide survey found.
The study was commissioned by Sunrun, Inc., America’s largest residential solar installer. It was conducted by Harris Interactive, and included a total 1,475 homeowners.
Susan Wise, spokeswoman from Sunrun, the initiative was inspired by the company’s first-hand experience.
“You see an interesting dynamic when you work so closely with solar,” she explained. “We have this great way for people to go solar without all the high upfront costs – solar power service – and all of our customers love it, but at the same time, solar power makes up less than one percent of the energy used in the US.
“What this suggests is that there’s a disconnect out there, that people don’t understand that solar can be affordable, and we wanted to quantify it,” she said.
Most of those who participated in the poll said they believed installing solar panels on their home would cost $20,000 or more. read more>>>
This is a common problem when it comes to solar power. So many people still haven't realised that the cost of the technology has dropped substantially over the last few years. With any luck we will soon see it come into line with other technologies.
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