LEED green cleaning revisions

Green Cleaning Advocates Scrub Away at Greenwashing

February 2, 2011 - In the cleaning industry, dirt, germs, mold, and scum are the enemy. But for green cleaning advocates, another foe tops the most-wanted list: greenwashing. According to green cleaning consultant Steve Ashkin, president of the Ashkin Group and a driving force behind the addition of green cleaning to LEED for Existing Buildings, 2010 was a banner year. With certifying bodies paying more attention than ever, a standardized label in the works, and new guidelines from the U.S. Federal Trade Commission (FTC), Ashkin says, the future of green cleaning positively sparkles.

LEED green cleaning revisions

While it’s common to grouse about the legalistic details of certain green building rating systems, Ashkin wholly embraces them, arguing that they effectively use market principles to advance change. {continued}